Privacy Policy

1. Who We Are

Kay Park Digital provides website design, development, hosting and ongoing website management services for independent hospitality businesses.

For the purposes of personal information collected directly through the Kay Park Digital website, Kay Park Digital is the data controller.

If you have any questions about this Privacy Policy or how your personal information is handled, you can contact us at:

Email: [email protected]
Website: kayparkdigital.co.uk

2. Information We Collect

We may collect personal information when you contact us through our website, including:

• Your name
• Email address
• Telephone number, where provided
• Business name, where provided
• Any information you include in your enquiry or message

This information is provided voluntarily when you submit an enquiry or otherwise contact us.

We ask that you do not include unnecessary sensitive personal information in your enquiry.

3. How We Use Your Information

We may use personal information to:

• Respond to enquiries
• Discuss our website and related services with you
• Provide quotations or information you have requested
• Take steps towards entering into a contract with you
• Communicate with prospective and existing customers
• Provide and administer our services
• Meet legal, accounting or regulatory obligations where applicable

We do not sell or rent your personal information to third parties for marketing purposes.

4. Our Lawful Basis for Processing

UK data protection law requires us to have a lawful basis for processing personal information. The appropriate basis depends on why we are using the information.

Where you contact us about potentially using our services, we may process your information because it is necessary to take steps at your request before entering into a contract.

Where you become a customer, we may process information where necessary to perform our contract with you.

We may also process information where necessary for our legitimate interests, such as responding to business enquiries, operating and improving our business, maintaining appropriate business records and protecting our services, provided those interests are not overridden by your rights and interests.

Where processing is necessary to comply with a legal obligation, we may also process information on that basis.

5. Contact Form Enquiries

When you submit the contact form on our website, the information you provide is used to send your enquiry to Kay Park Digital so that we can respond.

We use Resend as an email delivery provider to facilitate emails generated through the website.

Information processed through Resend may include your email address, name and the contents of your message.

Resend acts as a service provider processing relevant information in connection with email delivery. Resend states that customer data is stored in the United States and provides a Data Processing Addendum containing safeguards relating to international data transfers.

We do not currently store contact form submissions in the Kay Park Digital website database. However, your enquiry may be retained within our email systems as described under Data Retention below.

6. Website Analytics

We use Plausible Analytics to understand how visitors use the Kay Park Digital website.

Plausible provides aggregated website statistics that help us understand information such as:

• Page views
• Pages visited
• Referral sources
• Device and browser types
• Approximate geographic information

Our use of Plausible is intended to provide website analytics without using conventional cross-site tracking or advertising technologies.

We do not use analytics information to build individual advertising profiles of visitors.

7. Cookies and Tracking

The Kay Park Digital website does not currently use cookies for advertising or behavioural tracking.

Our current analytics setup uses Plausible rather than cookie-based advertising analytics.

If we introduce additional technologies in the future that use cookies or similar technologies, we will review our consent requirements and update this Privacy Policy where necessary.

8. Who We Share Information With

We may use trusted third-party service providers where necessary to operate our website and business.

These may include:

• Website hosting and infrastructure providers
• Resend for transactional email delivery
• Plausible for website analytics
• Domain and DNS infrastructure providers
• Other professional or technical service providers where reasonably necessary

These providers may process information on our behalf as part of providing their services.

We may also disclose information where required by law, regulation, legal process or a competent authority.

We do not sell personal information to third parties.

9. International Data Transfers

Some of the service providers we use may process information outside the United Kingdom.

In particular, Resend states that customer data is stored in the United States. Resend provides contractual arrangements relating to international transfers as part of its Data Processing Addendum.

Where personal information is transferred internationally, we take reasonable steps to ensure that appropriate protections required by applicable data protection law are in place.

10. Data Retention

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including responding to your enquiry, providing our services and meeting applicable legal, accounting or administrative requirements.

Contact form submissions are not currently stored in the Kay Park Digital website database.

However, correspondence may remain within our email systems for as long as reasonably necessary to manage the enquiry or subsequent business relationship.

Where information is no longer required, we will delete it or otherwise dispose of it appropriately, subject to any legal requirements requiring us to retain it.

11. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, loss or misuse.

These measures include appropriate access controls and the use of secure HTTPS connections for information transmitted through our website.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

12. Your Data Protection Rights

Depending on the circumstances and the lawful basis on which your information is processed, UK data protection law may give you rights including:

• The right to request access to personal information we hold about you
• The right to ask us to correct inaccurate or incomplete information
• The right to request deletion of your personal information in certain circumstances
• The right to request restriction of processing in certain circumstances
• The right to object to certain processing
• The right to data portability in certain circumstances
• The right to withdraw consent where processing is based on consent

These rights are not absolute and may not apply in every circumstance. The rights available can depend on the lawful basis being relied upon.

To exercise any applicable rights, contact us at:

[email protected]

13. Complaints

If you have concerns about how we handle your personal information, please contact us first so that we can investigate your concerns.

You also have the right to raise a complaint with the UK's data protection regulator, the Information Commissioner's Office (ICO).

More information is available at the ICO website.

14. Third-Party Websites

Our website may contain links to websites operated by third parties.

Once you leave the Kay Park Digital website, those websites are responsible for their own privacy practices. We recommend reviewing the privacy information provided by any external website you visit.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, service providers or legal obligations.

Any changes will be published on this page and the Last updated date will be revised accordingly.

16. Contact Us

Kay Park Digital
Email: [email protected]
Website: kayparkdigital.co.uk